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SM Supermalls Propels the Philippine Running Movement with Nation-Wide Events

The Tech Gamer · June 19, 2026
5 min read
SM Supermalls Propels the Philippine Running Movement with Nation-Wide Events


A Historic Milestone on EDSA

The Philippine running scene reached a new pinnacle this June 2026. Over 25,000 runners took to the streets for the Galaxy Manila Marathon, a landmark event that turned the iconic EDSA thoroughfare into a venue for unity and athleticism. The route, which connected SM Mall of Asia to SM North EDSA and crossed the Guadalupe Bridge, marked a historic moment for Filipino sports.

This event was more than just a race. It demonstrated SM Supermalls' capability to stage world-class, large-scale sporting events that capture national attention and promote a healthy, active lifestyle.


More Than Just a Race

The Galaxy Manila Marathon is merely one highlight in an extensive calendar of events. Since the beginning of 2026, SM Supermalls has served as the central hub for a diverse range of running experiences. Whether it is a competitive marathon or a lighthearted community fun run, SM has cultivated an ecosystem that caters to every type of participant.

Current and upcoming events include:

  • Themed Experiences: Star Wars Run and Doraemon Run.

  • Advocacy and Lifestyle: Earth Day Run, Women’s Run PH, and Pride Run.

  • Competitive Majors: SM2SM Run in Cebu, Singlife Iloilo Marathon, Sante Trilogy Run Asia, and HOKA Midnight Run Asia.


Empowering Fitness via SM Active Hub

At the core of this movement is the SM Active Hub, a dedicated sports and fitness platform. SM designed this initiative to support runners throughout their entire fitness journey. It provides more than just a finish line; it offers training resources, wellness activities, and recovery programs.

"At SM Supermalls, we see running as more than a sport. It is a platform that brings communities together, promotes healthier lifestyles, and creates meaningful experiences for Filipinos," said Steven Tan, President of SM Supermalls.


A Seamless Runner Experience

What differentiates SM Supermalls as a premier race destination is the convenience provided to participants. SM malls act as one-stop shops for the modern runner. From registration and race kit claiming at the malls to post-race dining, shopping, and entertainment, the company ensures that race day is a complete experience rather than a singular event.

Facilities like the MOA Sky running path at SM Mall of Asia have become essential training grounds for local athletes, further cementing the mall's role in the daily lives of the running community.


Future of the Movement

With more than 100,000 runners expected across the 2026 race calendar, SM Supermalls is firmly established as a primary driver of active living in the Philippines. The company's 90-mall network ensures that these opportunities are not confined to the capital, but are accessible across Luzon, Visayas, and Mindanao.

As SM Supermalls continues to evolve, the goal remains clear: to create spaces where fitness, community, and personal growth intersect. When the Philippines chooses to run, they are increasingly choosing to do so through SM.

The Tech Gamer

Tech writer covering AI, web development, and the infrastructure powering modern software.

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